Tuesday, September 16, 2008

In the red


Wilde Pure Pressed and Squeezed Fruit Juice gained some great exposure through red espresso®'s promotional campaign that ran during August at @home stores. Wilde Apple is an ingredient used in fresh red®, which is red espresso® poured over apple juice and ice. The promotions gained great response and generated good sales.

Some @home stores even had well presented jugs of fresh red®, the drink that contains Wilde Apple as an ingredient. The promoters spoke to a few consumers, who were all impressed and thought that it was a fantastic drink.


This is a successful partnership - Wilde Pure Pressed Fruit Juice owes
red espresso® a great big "THANK YOU!"

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