Wednesday, April 29, 2009

Wilde receives some well-read exposure


Wilde Pure Pressed and Squeezed Fruit Juice is featured in the January 2009 edition of Soft Drinks International - this is a monthly magazine read in over 100 countries. The magazine covers topics about waters, juices, energy and functional drinks, as well as carbonates.


The Wilde Fruit Juice article that appeared deals with Wilde's new international packaging and is entitled New pack size.

Tuesday, April 28, 2009

G'day mate, fancy a glass of Wilde?

Wilde Pure Pressed and Squeezed Fruit Juice is exported to numerous countries worldwide. Australia was recently added to the export list of health conscious countries experiencing the pure pressed goodness of fresh fruit juice, in the form of Wilde.

The Wilde Australian packaging design coincides with the international feel that Wilde Pure Pressed and Squeezed Fruit Juice has introduced in their packaging design. The packaging design uses clean cut lines and bold colours on a contrasting white backdrop to draw more attention to the fruit on the packaging. The concept behind the design for Wilde Pure Pressed and Squeezed Fruit Juice was to give all the glory to the fruit - because if it wasn't for the fruit, there will be no fruit juice.



The Wilde Australian flavours consist of Mainly Mango, Guava Lava, Apple Cranberry, Wild Berry Basket, Tropical Fruit Harmony, Peach Perfection and Morning Delight.

The Aussies were so impressed with Wilde's pure pressed goodness, that they decided to create a few cocktail recipes of their own. Click on the image below to see how they enjoy Wilde Fruit Juice Down Under.

Thursday, April 23, 2009

And what an adventure it was...


Wilde Pure Pressed and Squeezed Fruit Juice was involved in the Club Newlands Kids Club Art Adventure that was held on the 15th of April 2009 at the Newlands Rugby Stadium.

About forty little Club Newlands supporters gathered to attend this event. The group was divided into smaller teams which was led by Vodacom WP rugby players. This created a much anticipated atmosphere as the kids got to meet their heroes in person. Then, after the teams had their talks, they set off to find and solve various clues around the stadium. Wilde Fruit Juice was there to see that no-one went thirsty.

After the clue hunt, the kids came together in the Western Province Boardroom to create some inspired works of art. After some photos with favourite players and autographs, a lucky draw was held. Jorgen Barnard, who celebrated his birthday on that very day, was drawn as the winner. He couldn't believe it, as he received Ratanga Junction Hamper!

The 15th of April was enjoyed by all the kids: hunting for hints, solving clues, making art, meeting rugby heroes... it all adds to the adventure and what an adventure it was...

Thursday, April 16, 2009

Wilde teams up with Stormers and Pick 'n Pay

Wilde Pure Pressed and Squeezed Fruit Juice teamed up with the Stormers Rugby Team to help with the Wilde in-store promotions at Pick 'n Pay on the 4th of March 2009. The promotion included a competition: Pick 'n Pay patrons who bought Wilde Juice, received autographed posters from the Stormers. A lucky draw was held where a fully signed Stormers rugby ball or jersey was up for grabs.

Pick 'n Pay Tygervalley was visited by Bolla Conradie and JD Moller, while AJ Venter and Tonderai Chevangha visited Pick 'n Pay Canal Walk.

The winners have been drawn for the competition. Here goes:

Tygervalley

Shaakira Samaai won the autographed rugby ball.

Mrs. Marie Peters won the Stormers Jersey.

Canal Walk

Steve Fortuin won the Stormers Jersey,
while Ndaba L. Khumalo won the autographed rugby ball.

Wednesday, April 8, 2009

The lingering Taste of Cape Town


The Taste of Cape Town 2009, held at the Jan van Riebeeck Sport Fields just off Kloof Nek in Cape Town, turned out to be a great success for Wilde Pure Pressed and Squeezed Fruit Juice.

The 2nd to the 5th of April 2009, saw the aficionados of the food industry gather in Cape Town for one reason and one reason only: to get a taste of what Cape Town has to offer.

The Taste of Cape Town offered patrons the ultimate gourmet eating and drinking experience. The Wilde Fruit Juice stand created a lot of buzz around the fact that Wilde contains no additives and is not made from concentrate. Many variants from the Wilde Fruit Juice range were sold after talks on the pure pressed goodness of Wilde: that it's made from fresh fruit and therefore retains most of the fruit's natural nutrients in the juice. Wilde Pure Pressed and Squeezed Fruit Juice likes it when customers are informed, because an informed customer is a happy customer.

The Taste of Cape Town 2009 promised to be the culinary festival of the year, and so it was.

Monday, April 6, 2009

Wilde makes itself at Home

Wilde Pure Pressed and Squeezed Fruit Juice is featured in the following articles that appeared in the April 2009 issue of Home and Tuis Magazine.


The articles offer a nice read about FreshRed®, which is made from Wilde Apple Juice and RedEspresso®. Just next to that, you'll find helpful insights on Wilde Orange Juice too. Go get yourself a copy of the April 2009 issue of Home or Tuis Magazine today!

Art for the sake of Adventure!


Wilde Pure Pressed and Squeezed Fruit Juice will be one of the proud sponsors of the Newlands Rugby Club Kids Art Adventure. The Newlands Rugby Club junior members can now partake in the Art Adventure on the 15th of April 2009 at the Newlands Rugby Stadium.

The little supporters who participate will hunt for clues around the Newlands Rugby Stadium: they will hunt for clues to solve, complete tasks and ultimately, create their own masterpieces. This will require a venturesome spirit, as well as lots of physical and creative skills.

Join Wilde Fruit Juice and The Newlands Rugby Club for a fun filled day of adventure and creativity! Please remember to book.

Date:
Wednesday, 15 April 2009

Venue:
Boardroom in the Newlands Rugby Stadium (it's the entrance opposite the parking garage along Boundary Rd)

Time:
17h30 to 18h30

Cost:
Club Members participate for free.
Non-members will pay R 25.

Ages:
Between 7 and 13 years of age.

If you're interested to take part in the day's events, please contact Tina or Gareth at Club Newlands.

Tel: (021) 658 3333

Email: tina@clubnewlands.co.za / gareth@clubnewlands.co.za

Cheese, Louise!


Wilde Pure Pressed and Squeezed Fruit Juice is involved with the renowned South African Cheese Festival 2009. This SA Cheese Festival has received numerous awards in the past, like the coveted EXSA 2007 award for the most sought after culinary event of the year. Within it's eighth year running, the SA Cheese Festival has seen over 165 000 visitors: all embarking on a taste adventure for new and innovative cheeses, with the hopes of discovering new worlds of cheese to take home with them.

The 2009 edition of The SA Cheese Festival is taking place from Friday the 24th, to Monday the 27th of April 2009, and will be held at the Bien Donné Estate. An important note about this year's event, is that absolutely NO TICKETS WILL BE SOLD AT THE GATES.


This year's Wilde Kiddies Corner will have its own Kiddies Snack Food Lane, so that no tummies are left rumbling. The Wilde Kids Corner offers the children tons of entertainment: inflatable play stations, face painting, colouring competitions, jumping castles and even laughing at the antics of the festive clowns. This will provide the parents with a bit of time to enjoy all that the SA Cheese Festival has to offer... and there is a lot: various Cheese Markets, including a Gourmet Lane as well as a Market Square, Music Gazebo and an Alfresco Milk Corner.

So remember...

Venue:
Bien Donné Estate, on the R45 between Paarl and Franschoek.

Date:
Friday 24 April to Monday 27 April 2009.

Time:
Friday to Sunday - 10:00 to 18:00
Monday - 10:00 to 17:00

Tickets:
NO TICKETS WILL BE SOLD AT THE GATES.
Tickets are available from Computicket and from Checkers in-store.

Friday and Monday tickets cost R85 per person.
Saturday and Sunday tickets cost R110 per person.

The entrance fee includes The SA Cheese Festival programme, a shopping bag, tastings and inspirational demonstrations by some of South Africa's top notch food experts.

Sunday, April 5, 2009

Mr. South Africa admits to being a Wilde child

Wilde Pure Pressed and Squeezed Fruit Juice was involved as a sponsor, during the crowning of the Mr. SA Pageant 2009 held on Saturday, the 14th of March.

Stephen Segal was not only crowned as Mr. SA 2009, but was also nominated as Mr. Personality by the other 14 finalists. Stephen, a sporty Durbanite who now stays in Centurion, loves the outdoors and life in general. He's an entrepeneur who's always on the look-out for new ventures and concepts.

Stephen Segal said that he loves the pure pressed goodness of Wilde Berry. Now that's a good thing, because Wilde Fruit Juice had the pleasure of sponsoring all the finalists with fruit juice during the course of the event. Stephen admitted that he finished his whole hamper of Wilde Pure Pressed and Squeezed Fruit Juice straight after the crowning event.

Stephen is a man of good taste (he likes Wilde!), and a true ambassador for South Africa, as he's involved in a non-profit organisation that supplies various charities with food and clothes.

Stephen, Wilde Pure Pressed and Squeezed Fruit Juice wishes you all the best for the year ahead, may you be successful in everything that you take on!

Wednesday, April 1, 2009

Wilde's Pure Pressed Creative Juices

The all-new print campaign for Wilde Pure Pressed and Squeezed Fruit Juice has made an appearance in the summer 2008/2009 editions of Home and Tuis Magazines. Keep your eyes peeled for more to come!